Monday, 6 January 2020

John Hassall - part 9

1909 John Hassall photographed in his studio
on 24 July 1909

John Hassall (1868 – 1948) was an English illustrator, known for his advertisements and poster designs.

Hassall was born in Walmer, Kent, and was educated in Worthing, at Newton Abbot College, and at Neuenheim College, Heidelberg. After twice failing entry to The Royal Military Academy Sandhurst, he emigrated to Manitoba in Canada in 1888 to begin farming with his brother Owen. He returned to London two years later when he had drawings accepted by the Graphic. At the suggestion of Dudley Hardy (along with Cecil Aldin, a lifelong friend), he studied art in Antwerp and Paris. During this time he was influenced by the famous poster artist Alphonse Mucha.

Arguably John Hassall's most famous creation was "The Jolly Fisherman" in 1908, which is regarded as one of the most famous holiday advertisements of all time. His 1910 design for the Kodak Girl, in her iconic striped blue and white dress, became a feature of Kodak's advertising to the 1970s. Hassall's design was continually updated to reflect changing fashions and trends and was longer lasting and of greater international significance than his Jolly Fisherman.


For more information on John Hassall, and for earlier works see part 1. For earlier works see parts 1 - 8 also. 

This is part 9 of an 11-part series on the works of John Hassall:


1920 Little Boy Blue
published by Blackie & Son Ltd., London

c1920 Captain Bayley's Heir by G.A. Henty
 published by Blackie & Son Ltd., London

c1920 Hey Diddle Diddle
(The Cat and the Fiddle
The Cow jumped over the Moon
the Little Dog laughed to see such Sport
And the Dish ran away with the Spoon)
 

c1920 In the Heart of the Rockies by G.A. Henty
published by Blackie & Son Ltd., London

c1920 Little Red Riding Hood

1920s Aladdin
published by Blackie & Son Ltd., London

1920s Andrews Liver Salt playing card back
"I must have left it behind!"

1924 The Firelight Book of Nursery Rhymes
published by Blackie & Son Ltd., London

1924 The Sport of Kings
colour lithograph poster for the Savoy Theatre, London
74.5 x 49.3 cm

1924 Walton-on-the-Naze
The Safety Spot for Children by the Sea.
 colour silkscreen poster 1-2 x 64 cm

c1924 Barbara's Song Book by Cécile Hartog 
published by George Routledge & Sons, Ltd.









1925 Popular Marches
El Abanico Sheet Music for Boosey & Hawkes Ltd., London

1925c G.W.R. (Great Western Railway) Milford Haven
poster 63.5 x 101.6 cm

1926 Winnowed Wisdom by Stephen Leacock
 published by The Bodley Head, London

1927c Hey! Diddle Diddle
published by Blackie & Son Ltd., London


1930 Gulliver's Travels (1952 edition cover) 
published by Blackie & Son Ltd., London:


Dust Jacket

Front Cover

The King's Officers Making Their List

Gulliver Pulling the Enemy's Fleet

The Farmer Shows Off Gulliver to His Wife

Gulliver Carried to the City by the Little People

Gulliver Before the Queen

Giant Chasing Gulliver's Friends

Gulliver in the City of the Little People



The Farmer takes Gulliver with him to Market
1930 Robinson Crusoe
published by Blackie & Son Ltd., London

c1930 Dunlop Golf Ball Man
cast iron, designed by John Hassall

c1930 Dunlop Golf Ball Man 
cast iron, designed by John Hassall


The Escape of the Axe. Wookey Hole Cave.
 Postcard

1931 Popular Nursery Stories
published by Blackie & Son Ltd., London

1931 Popular Nursery Stories 
published by Blackie & Son Ltd., London "Snow-Drop in the Wood"

1931 The Goose Girl 
published by Blackie & Son Ltd., London:


Front Cover

Original artworks for The Goose Girl:

End Cover
pen and ink and crayon on illustration board 38 x 27 cm


pen and ink and crayon on illustration board 38 x 27 cm

pen and ink and crayon on illustration board 38 x 27 cm

pen and ink and crayon on illustration board 38 x 27 cm
1932 Passing of the Regiments
Sheet Music for Boosey & Hawkes Ltd., London

1932 The Ugly Duckling

1932 The Ugly Duckling

n.d. A Tank in Action
oil on canvas 102 x 152 cm
Usher Gallery, Lincoln, UK

n.d. Alick's Adventures by G.R.
"The Fight"

n.d. Alick's Adventures by G.R.
A Bad Attack of Niceness

n.d. At the Spring
watercolour and gouache on card 36.5 c 26.5 cm

n.d. Blackie's Popular Fairy Tales
published by Blackie & Son Ltd., London

n.d. British Vacuum Cleaner
poster

n.d. Cooper's Dip "The Happy Shepherd"
poster 89 x 61 cm

No comments:

Post a comment

Note: only a member of this blog may post a comment.