Alcohol & Tobacco Posters - part 2

A series on advertising posters for two “vices,” alcohol and tobacco. Advertising is now strictly regulated in the USA and UK for both products.

UK: There is no singular body to regulate the marketing of alcohol in the UK. Devolved governments have the ability to set requirements for alcohol labelling and non-broadcast advertising. Broadcast advertising is the responsibility of the UK Government. Advertising is overseen by the Advertising Standards Authority (ASA), and sponsorship of TV shows by Ofcom.

USA: Alcohol Advertising Laws. The First Amendment allows for a lot of freedom of speech in general and therefore limits how much the federal government can regulate advertising, even in regard to alcohol. In general, in general advertisements of alcoholic products must be truthful and without deception.

This is part 2 of an 8-part series on alcohol and tobacco posters (tobacco will follow on from the alcohol posts):

1935 Dubo Dubon Dubonnet ...à l'eau
by A.M. Cassandre

c1935 Armagnac Barnabé
by Raymond Savignac

c1935 Dubonnet Quinquina, Dubo Dubon Dubonheur
by A.M. Cassandre

c1935 Enfin! un cherry.. Chesky, Cherry-Whisky
by Charles Delavat

c1935 Quinar, Zur Haarpflege
by MO

c1935 Un Ricard bien frais...
by Yermel

1936 Quinquina Bourin
by Bellenger

c1938 Alpina Bitter, Aux plantes des Alpes
by Eugène Patkévitch

c1938 Amer Picon Chaud
by Noël Fontanet

1941 Kinagin, le vermouth au quina et au gin
by Eugène Patkévitch

1943 Armagnac Ryst
by Raymond Savignac

1943 Bellino Vermouth
by Eugène Patkévitch

1943 Club Brandy
by Emil Alfred Neukomm

c1945 Centherbes Crespi, apéritif sec ou à l'eau
by Reno

1948 St Raphaël quinquina rouge blanc
by Charles Loupot

1949 Senglet, Liqueurs fines
by Reust

1950 Martini Vermouth-Martini & Rossi - Torino
by Giorgio Muggiani

1950 Moc Baril
by unknown

1950 Vermouth Bianco, Martini & Rosso, Torino
 by Marcello Dudovich

c1950 Chélia, Vin de qualité du département d'Oran
by unknown (Switzerlamd)

c1950 Chélia, Vin de qualité du département d'Oran
by unknown

c1950 Rivella vous ravira
by Herbert Berthold Libiszewski (Libis)

c1950 Vermouth Manzioli
by unknown

1955 Bitter Campari aperitivo
by unknown

c1955 Aigle-Bujard Vins Lutry
by P. Botoillat

c1955 R. Marsens, 3 domaines
by P. Botoillat

1957 Bier ist etwas Gutes
by Alex Guhl (Switzerland)

1957 Bitter Campari apéritif
by Fisa

1958 Weisflog, der gute milde Apéritif
by Alfred Koella

1959 Ein Bier Mit Dir
by Donald Brun (Switzerland)

1959 Picon Aperitif
by Marcus Campbell (Switzerland)

c1959 Ovignac Senglet
by Hans Peter Sommer

c1960 Meltinger... per rinfrescarsi
by Celestino Piatti (Switzerland)

1962 Cardinal... so gut
by Pierre-Alexandre Junod (Switzerland)

1964 "Captain's Own" Scotch Whisky
by Erik Fasolin

c1965 Bitter Campari
by Fortunato Depero

1966 Campari Bitter
by Piatti

1979 Fernet Branca bitter
by Ruedi Kulling & Daniel Gendre

1979 L'Instant Taittinger
 by unknown

1980 L'Instant Taittinger
by unknown

Alcohol & Tobacco Posters - part 1

A series on advertising posters for two “vices,” alcohol and tobacco. Advertising is now strictly regulated in the USA and UK for both products.

UK: There is no singular body to regulate the marketing of alcohol in the UK. Devolved governments have the ability to set requirements for alcohol labelling and non-broadcast advertising. Broadcast advertising is the responsibility of the UK Government. Advertising is overseen by the Advertising Standards Authority (ASA), and sponsorship of TV shows by Ofcom.

USA: Alcohol Advertising Laws. The First Amendment allows for a lot of freedom of speech in general and therefore limits how much the federal government can regulate advertising, even in regard to alcohol. In general, in general advertisements of alcoholic products must be truthful and without deception.

This is part 1 of an 8-part series on alcohol and tobacco posters (tobacco will follow on from the alcohol posts):

c1904 Bière du Cardinal, Fribourg
by H.A.

1906 Maurin Quina, Le Puy
by Leonetto Cappiello

Note: a series on the works of Leonetto Cappiello can be found in the index of this blog.

1907 Cognac Pellisson Père & Co. 
by Leonetto Cappiello

c1910 Amer Picon
by A. Bouchet (France)

c1910 Bitter des Diablerets, Apéritif Sain
by Frederic Rouge (Switzerland)

c1910 Cognac Jacquet
by C. Bouchet (France)

1920 Vermouth Martin
by Leonetto Cappiello

c1920 Salsepareille Morin
by unknown (Switzerland)

1921 Bitter Campari
by Leonetto Cappiello

1921 Cordial Campari Milano
by unknown

1922 Contratto champagne
by Leonetto Cappiello

1923 Liqueur Crux, Joseph Gautier & Fils, Cognac
by Achille Luciano (Lucien) Mauzan

1925 Anisetta Evangelisti Liquore da Dessert
by Carlo Biscaretti (Italy)

1925 Porto Ramos-Pinto
by René Vincent

1925 Sauvion's Brandy
by J. Stall

c1925 Champagne Joseph Perrier
by J. Stahl

1926 "Campari" l'aperitivo
by Marcello Nizzoli

1926 Campari, Cordial liquor
by Marcello Nizzoli

1926 Lui... Elle... toujours Dubonnet
(after Jean Carlu)

1927 Cognac Monnet
by Leonetto Cappiello

1928 Campari by
Fortunato Depero

1928c L'apéritif Amer Picon
by Sepo (Severo Pozzati)

1930 Félicité Nicolas
by Dransy (Jules Isnard)

1930 Kinagin vermouth au quina
 by unknown

1930 Savoia Vino Vermouth, J. Ch. Wicky
by unknown

c1930 Bockbier
by unknown

c1930 Campari
 by Fortunato Depero

c1930 Le Mandarin, préféré aux Amers et Bitters
by V. Bianchi

c1930 Le Stimulant, Apéritif au Vin et Quinquina
by Création Publivox, Genève

c1930 Le vrai noyau de Poissy, J. Duval
by R. Feullie

c1930 Morlant de la Marne, Champagne
by J. Stall

c1930 Pousset Spatenbräu, Münich
by Jean Carlu

c1930 Romano Cocktail Aperitif
(after Deram)

c1930 Vermouth blanc J.Ch. Wicky
by unknown

c1930 Vins Camp Romain
by L. Gadoud

1932 Dubonnet
by A.M. Cassandre

1932 Restauez-Vous au Wagon-Bar
by A.M. Cassandre

1934 Campari l'aperitivo
by Koller

1935 Champagne Vve. A. Devaux
by Ernst Deutsch Dryden