Wednesday 10 January 2024

Alcohol & Tobacco Posters - part 2

A series on advertising posters for two “vices,” alcohol and tobacco. Advertising is now strictly regulated in the USA and UK for both products.

UK: There is no singular body to regulate the marketing of alcohol in the UK. Devolved governments have the ability to set requirements for alcohol labelling and non-broadcast advertising. Broadcast advertising is the responsibility of the UK Government. Advertising is overseen by the Advertising Standards Authority (ASA), and sponsorship of TV shows by Ofcom.


USA: Alcohol Advertising Laws. The First Amendment allows for a lot of freedom of speech in general and therefore limits how much the federal government can regulate advertising, even in regard to alcohol. In general, in general advertisements of alcoholic products must be truthful and without deception.


This is part 2 of an 8-part series on alcohol and tobacco posters (tobacco will follow on from the alcohol posts):


1935 Dubo Dubon Dubonnet ...à l'eau
by A.M. Cassandre

c1935 Armagnac Barnabé
by Raymond Savignac

c1935 Dubonnet Quinquina, Dubo Dubon Dubonheur
by A.M. Cassandre

c1935 Enfin! un cherry.. Chesky, Cherry-Whisky
by Charles Delavat

c1935 Quinar, Zur Haarpflege
by MO

c1935 Un Ricard bien frais...
by Yermel

1936 Quinquina Bourin
by Bellenger

c1938 Alpina Bitter, Aux plantes des Alpes
by Eugène Patkévitch

c1938 Amer Picon Chaud
by Noël Fontanet

1941 Kinagin, le vermouth au quina et au gin
by Eugène Patkévitch

1943 Armagnac Ryst
by Raymond Savignac

1943 Bellino Vermouth
by Eugène Patkévitch

1943 Club Brandy
by Emil Alfred Neukomm

c1945 Centherbes Crespi, apéritif sec ou à l'eau
by Reno

1948 St Raphaël quinquina rouge blanc
by Charles Loupot

1949 Senglet, Liqueurs fines
by Reust

1950 Martini Vermouth-Martini & Rossi - Torino
by Giorgio Muggiani

1950 Moc Baril
by unknown

1950 Vermouth Bianco, Martini & Rosso, Torino
 by Marcello Dudovich

c1950 Chélia, Vin de qualité du département d'Oran
by unknown (Switzerlamd)

c1950 Chélia, Vin de qualité du département d'Oran
by unknown

c1950 Rivella vous ravira
by Herbert Berthold Libiszewski (Libis)

c1950 Vermouth Manzioli
by unknown

1955 Bitter Campari aperitivo
by unknown

c1955 Aigle-Bujard Vins Lutry
by P. Botoillat

c1955 R. Marsens, 3 domaines
by P. Botoillat

1957 Bier ist etwas Gutes
by Alex Guhl (Switzerland)

1957 Bitter Campari apéritif
by Fisa

1958 Weisflog, der gute milde Apéritif
by Alfred Koella

1959 Ein Bier Mit Dir
by Donald Brun (Switzerland)

1959 Picon Aperitif
by Marcus Campbell (Switzerland)

c1959 Ovignac Senglet
by Hans Peter Sommer

c1960 Meltinger... per rinfrescarsi
by Celestino Piatti (Switzerland)

1962 Cardinal... so gut
by Pierre-Alexandre Junod (Switzerland)

1964 "Captain's Own" Scotch Whisky
by Erik Fasolin

c1965 Bitter Campari
by Fortunato Depero

1966 Campari Bitter
by Piatti

1979 Fernet Branca bitter
by Ruedi Kulling & Daniel Gendre

1979 L'Instant Taittinger
 by unknown

1980 L'Instant Taittinger
by unknown


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