Friday 6 October 2023

Italian Posters - part 6

A comprehensive look at Italian poster design, from vintage to modern posters (1895 - 1971) designed by numerous designers and artists. I have included individual biographies of the artists, where found.

This is part 6 of an 11 part series on Italian Poster Design:


Francesco Nonni (1885-1975) studied at the school of Arts and Crafts in Faenza. In 1906 he began to devote himself to illustration. After serving in WWI he began to work in ceramics in the Art Deco style, the medium he is now best known for.




c1910 Fonte Meo Acqua Minerale Naturale
by Francesco Nonni

Ceramic figurine
by Francesco Nonni




Ferruccio Scandellari (1882-1937) No biographical information found.


1914 Accumulatori Tudor
by Ferruccio Scandellari

n.d. II Fiera Internazionale di Campioni, Padova 1-15 Giuno
by Ferruccio Scandellari

n.d. Ovos
by Ferruccio Scandellari

n.d. Sinigaglia
by Ferruccio Scandellari


Renzo Bassis (1903-1978) Principally a painter, Renzo Bassi worked for a number of major automotive and oil companies, including Breda, Fiat, Pirelli, Shell, and Esso, as well as for liqueur brand Bisleri. His most famous sketches and posters date back to the years when Tazio Nuvolari roared on motorbikes and cars all over Europe.


1920s-30s Pirelli Superflex -Stella Bianca
by Renzo Bassis

1932 Ferro-China Bisleri
by Renzo Bassis

1932 Ferro-China Bisleri
by Renzo Bassis

1933 Pirelli Pnematic
by Renzo Bassis

1934 Pirelli Stella Bianca
by Renzo Bassis

1954 Fiat 1400A
by Renzo Bassis

n.d. Pirelli Superflex Stella Bianca 
by Renzo Bassis

n.d. Pirelli Superflex Stella Bianca 
by Renzo Bassis

n.d. Pirelli Superflex Stella Bianca 
by Renzo Bassis

n.d. Pirelli 
by Renzo Bassis

n.d. Esso
by Renzo Bassis

n.d. Standard 
by Renzo Bassis

n.d. Shell - Prodotti Ben Proporzionati 
by Renzo Bassis

n.d. Shell - Benzina, Motor Oils 
 by Renzo Bassis

n.d. Shell - Benzina e Motor Oils 
 by Renzo Bassis

n.d. Shell - Benzina & Motor Oils 
 by Renzo Bassis

n.d. Shell - Benzina & Motor Oils 
 by Renzo Bassis


Federico Seneca (1891- 1976) was born in Fano, he studied drawing at the Regio Istituto di Belle Arti of Urbino until 1911. During the First World War he was enlisted into the Italian Alpine troops and afterwards became a pilot, also flying on seaplanes. At the beginning of the 1920s, Seneca started his great, profitable and long-lasting collaboration with the company Perugina, where he became the supervisor of the advertising office for twelve years, even when it merges with Buitoni in 1925. In 1929 he was awarded the Federico Seneca of the first prize of the International Exhibition of Posters in Munich. The relationship of the graphic designer with Perugina stopped in 1933 and marked his transfer from Perugia to Milan where he opened his own advertising studio. He moved to Casnate con Bernate with his family in 1969, in the province of Como, where he died in 1976.


1923 Cioccolàto Pruginà
by Federico Seneca

1923 Fano. Stazione Balneare
by Federico Seneca

1924 Coppa Della Perugina
by Federico Seneca

1925 II Coppa della Perugina
by Feferico Seneca

1928 Baci, Cioccolàto Perugina
by Feferico Seneca

1928 Buitoni, Pastina Glutinata
by Federico Seneca

1928 Anno VI, Perugina
by Federico Seneca

1928-29 Cioccolatni Perugina
by Federico Seneca 

1929 Il Lavoro Fascista
by Federico Seneca
 

1929 Pastina Glutinata Buitoni
by Federico Seneca
 

1930 Cacao Perugina
by Federico Seneca
 


1934 Lotteria di Tripoli
by Federico Seneca

1934 Odeon Follies al Rostorante Odeon - Milano
by Federico Seneca

1934 Talmone
by Federico Seneca

 

1935 2ª Mostra Mercato dei Vini Tipici d'Italia 'Siena'
by Federico Seneca

1951 Pibigas illumina
by Federico Seneca

1951 Pibigas riscalda
by Federico Seneca

1952 Fiat Lavabiancheria Fiat automatica
by Federico Seneca

1958 Cinzano Soda
by Federico Seneca

1930 Modiano
by Federico Seneca

c1955 Panettoni Sala
by Federico Seneca


Wednesday 4 October 2023

Italian Posters - part 5

A comprehensive look at Italian poster design, from vintage to modern posters (1895 - 1971) designed by numerous designers and artists. I have included individual biographies of the artists, where found.

This is part 5 of an 11 part series on Italian Poster Design:


Aldo Mazza (1880-1964) began his artistic career as a caricaturist and book illustrator. By 1900, he had begun to design posters and worked with a variety of different clients to advertise sporting events, the Mele department store, and numerous publications and exhibitions.


1902 Ferrovia Alta Valtellina
Sondrio-Tirano
by Aldo Mazza

1908 E. & A. Mele & Ci., Napoli
Mode Novità
by Aldo Mazza

1909 "Giovinezza"
 by Aldo Mazza

1909 Scienza per Tutti
by Aldo Mazza

1910 Milano Circuito Aereo Internazionale
by Aldo Mazza

1910 Verona Concorsi Aerei
by Aldo Mazza

c1910 L'Anatricogeno
by Aldo Mazza

1911 Raid Parigi - Roma - Torino
by Aldo Mazza

1911 Torino Esposizione Internazionale
by Aldo Mazza

c1920 Vini D'Italia Plo. Dondena & Figlio
by Aldo Mazza

1922 Circuit de Milan
Grand Prix de l' A,C. D'Italie
by Aldo Mazza

1923 Primo Gran Premio d'Europa
by Aldo Mazza

c1926 Foire de Milan
by Aldo Mazza

1949 Monza Gran Premio d'Europa
by Aldo Mazza

n.d. Fernet-Branca
by Aldo Mazza


Mario Borgoni (1869 Pesaro -1936 Rome) was an Italian painter and illustrator active in the late 19th and early 20th centuries. He studied at the Fine Arts Institute in Naples, where he later taught Decorative arts. He is noted in particular for his travel posters of beautiful tourist destinations like the Amalfi Coast, Capri, Sorrento and the Italian Rivera.


1906 Excelsior Hotel, Rome
by Mario Borgoni

c1916 Prestitito Nazionale
by Mario Borgoni

c1916 Prestitito Nazionale
by Mario Borgoni

c1916 "Finalmente!" Prestitito Nazionale
by Mario Borgoni

1920 Excelsior Palace Hotel, Venise-Lido
by Mario Borgoni

1920 Ferrovia Elettrica
Stresa-Mottarone Lago Maggiore
by Mario Borgoni

c1920-25 Genova, Grand Hôtel de Gênes
by Mario Borgoni

c1920 Grand Hotel & Royal, Siena
by Mario Borgoni

c1920 Riviera Italiana
by Mario Borgoni

1920s-30s Capri, Italia
by Mario Borgoni

c1925 Amalfi, Italia
by Mario Borgoni

c1925 Le Lac Majeur
by Mario Borgoni

c1925 "Sitmar"
 Societa Italiana di Servizi Marittimi
by Mario Borgoni

c1925 Vesuvius and the Gulf of Naples
by Mario Borgoni

1927 Le Linee Aeree d'Italia
by Mario Borgoni

1927 Sorrento
by Mario Borgoni

c1927 Capri, Italia
by Mario Borgoni

1928 Taormina, Italia
by Mario Borgoni

c1930 Ferrara
by Mario Borgoni

Il Golfo di Napoli e il Vesuvio
by Mario Borgoni

La Riviera Italienne
by Mario Borgoni

Lido Venise
by Mario Borgoni

Merano
by Mario Borgoni

n.d. Grandi Alberghi della Mendola
by Mario Borgoni

n.d. Hotel Royal, Bordghera "Italy"
by Mario Borgoni

n.d. Rimini Grand Hotel
by Mario Borgoni

n.d. Wien-Venezia
Firenze-Roma-Napoli
by Mario Borgoni
-----------------------------------------------------

1903 Fernet-Branca
not credited

1903 Fernet-Branca
not credited

1909 Fernet-Branca
not credited

1910 Fernet-Branca
not credited

1915 Fernet-Branca
not credited

1915 Fernet-Branca
not credited

n.d. Fernet-Branca
not credited

n.d. Fernet-Branca
not credited

n.d. Fernet-Branca
not credited

n.d. Fernet-Branca
not credited

n.d. Fernet-Branca
not credited