Friday 6 May 2022

Achille Lucien Mauzan - part 2

Achille Lucien Mauzan (1883 Gap, Hautes-Alpes - 1952  Gap) was born on the French Riviera, but moved to Italy in 1905, known as a decorative illustrator designing during the Art Deco movement, though he also painted and sculpted.

After a period of study in the École des Beaux-Arts in Lyon, France, Mauzan divided his life between Milan, Paris and Buenos Aires. Between the years 1920 and 1940, the period between the wars, he used forms and materials under the influence of the avant-garde cubists. He was also an illustrator of posters and postcards.

During his career as a poster printer and designer, Mauzan designed over 2,000 posters, using a style marked by humour and brilliant colours for advertisement and events and over 1,000 postcard images. He made several important posters for the Italian film industry in Turin, and then went to work at Ricordi music publishing from 1912 to 1917. Later, from 1919 to 1923 he works in the Magical press (Giovanni Magagnoli). In 1924 in Milan he establishes with Morzenti his own publishing house, the Mauzan-Morzenti Agency. In 1926 he travels to Argentina and sets up the "Affiches Mauzan" (Mauzan Posters) publishing house where many of his greatest works were created and where he worked until 1932. Within those years, Gino Boccasile, one of his students in Milan, travels to Argentina at his insistence and sets up studio. Mauzan is also noted for designing several war posters including an adaptation of the famous Lord Kitchener poster.

This is part 2 of a 5-part series on the works of Achille Lucien Mauzan:



1917 Credito Italiano Fate tutti il vostro dovere!
(Everyone do your duty! War loan subscriptions available at Credito Italiano)

1917 Credito Italiano Jottoscivete!

1917 Prestito Della Liberazi
(War Bonds)

1920 Bitter Campari, Milano

1920 Calzado Pluma

1920s Juguetes

1921 Copertoni Impermeabili Moretti

1921 Impermeabili Ettore Moretti

1921 Oeufs Séchés Gallia

1922 Amaro Spech, Torino

1922 Gran Liquore di Santa Vittoria

1922 Habano Extra R A

1922 Liquore Poncio Lupacchioli

1922 Vermouth Bianco Bonomelli, Milano

1923 Giesler & Co. Avize (Champagne)

1923 Liqueur Crux

1923 Senape Orco

c1924 "Brixia" Crème et Poudre à la Rose