ART & ARTISTS

Monday, 9 October 2023

Italian Posters - part 7

A comprehensive look at Italian poster design, from vintage to modern posters (1895 - 1971) designed by numerous designers and artists. I have included individual biographies of the artists, where found.

This is part 7 of an 11 part series on Italian Poster Design:

c1910-25 Tacchi Pirelli
by Alberto Bianchi

1920 Tacchi Pirelli
by Silvio Bagni

1920 Tacchi Pirelli
by Silvio Bagni

1921-22 Tacchi Pirelli
artist unknown

1924-30 Cicuito di Milano
by Romano di Massa

1925 Viareggio
artist unknown

1925-30 Tivoli, Villa d'Este
artist unknown

Giuseppe Magagnoli (MAGA) (1878-1933) founded the Maga company in Bologna in 1920. This would rapidly become the biggest pre-war Italian advertising agency. He worked closely with artists such as Mario and Severo Pozzati (Sepo), Achille Mauzan and Marcello Nizzoli. All posters credited "Maga."

1922 Vermouth Cora, Torino

1924 Panizza Chiffa "Italia"

c1925 G. Loreti

c1925 La Vallée d' Aosta (Italie)

1926 Pastiglie Leone, Torino

1926 Simdural Sil A.G.

1927 Motosacoche

c1928 Cordial Campari, Milano

1929 6. Internationale Automobile - und Fahrrad Ausstellung.

1929 6eme Salon International de l'Automobile et du Cycle, Genève

c1930 Lloyd Triestino m/s Victoria

1930 Il Giorno dell 'alla

1930 Sardegna

c1930 Americano Bianco

n.d. Zoo Roma

Mario Bazzi (1891-1954):

1923 John Hopps & Sons
by Mario Bazzi

1925 SITI Apparecchi Radiofonici
by Mario Bazzi

1927 Birra OEA
by Mario Bazzi

1931 Corsa di Autodromo di Monza
by Mario Bazzi

Ente Autonomo
by Mario Bazzi

Fiat 1400
by Mario Bazzi

Marcello Nizzoli (1887-1969) was an Italian artist, architect, industrial and graphic designer. He was the chief designer for Olivetti or many years and was responsible notably for the iconic Lettera 22 portable typewriters in 1950.

1925 FN (Fabrique Nationale) motorcycles
by Marcello Nizzoli

1926 Simdural Sim A.G.
by Marcello Nizzoli

1927 Bergamo
by Marcello Nizzoli

1927 Campari l'aperitivo
by Marcello Nizzoli

1927 Cordial Campari liquor
by Marcello Nizzoli

1927 Aujourd' Hui un Coup de Peigne Demain
de Beaux Cheveux Ondulés
by Marcello Nizzoli

1927 Riza Pastillen
by Marcello Nizzoli

1928 Agrigento
by Marcello Nizzoli

1929 6me Salon International de L'Automobile et du Cycle, Genève
by Marcello Nizzoli

1930 autostrada Bergamo Milan
by Marcello Nizzoli

1930 Bitter le Coq
by Marcello Nizzoli

1930 MotoSacoche
by Marcello Nizzoli

c1930 MotoSacoche
by Marcello Nizzoli

c1930 Venice Lido
by Marcello Nizzoli

1947 Milano
by Marcello Nizzoli

1950 Lexicon, hispano olivetti
by Marcello Nizzoli

1959 olivetti 82 Diaspron
by Marcello Nizzoli

Friday, 6 October 2023

Italian Posters - part 6

This is part 6 of an 11 part series on Italian Poster Design:

Francesco Nonni (1885-1975) studied at the school of Arts and Crafts in Faenza. In 1906 he began to devote himself to illustration. After serving in WWI he began to work in ceramics in the Art Deco style, the medium he is now best known for.

c1910 Fonte Meo Acqua Minerale Naturale
by Francesco Nonni

Ceramic figurine
by Francesco Nonni

Ferruccio Scandellari (1882-1937) No biographical information found.

1914 Accumulatori Tudor
by Ferruccio Scandellari

n.d. II Fiera Internazionale di Campioni, Padova 1-15 Giuno
by Ferruccio Scandellari

n.d. Ovos
by Ferruccio Scandellari

n.d. Sinigaglia
by Ferruccio Scandellari

Renzo Bassis (1903-1978) Principally a painter, Renzo Bassi worked for a number of major automotive and oil companies, including Breda, Fiat, Pirelli, Shell, and Esso, as well as for liqueur brand Bisleri. His most famous sketches and posters date back to the years when Tazio Nuvolari roared on motorbikes and cars all over Europe.

1920s-30s Pirelli Superflex -Stella Bianca
by Renzo Bassis

1932 Ferro-China Bisleri
by Renzo Bassis

1933 Pirelli Pnematic
by Renzo Bassis

1934 Pirelli Stella Bianca
by Renzo Bassis

1954 Fiat 1400A
by Renzo Bassis

n.d. Pirelli Superflex Stella Bianca
by Renzo Bassis

n.d. Pirelli
by Renzo Bassis

n.d. Esso
by Renzo Bassis

n.d. Standard
by Renzo Bassis

n.d. Shell - Prodotti Ben Proporzionati
by Renzo Bassis

n.d. Shell - Benzina, Motor Oils
by Renzo Bassis

n.d. Shell - Benzina e Motor Oils
by Renzo Bassis

n.d. Shell - Benzina & Motor Oils
by Renzo Bassis

Federico Seneca (1891- 1976) was born in Fano, he studied drawing at the Regio Istituto di Belle Arti of Urbino until 1911. During the First World War he was enlisted into the Italian Alpine troops and afterwards became a pilot, also flying on seaplanes. At the beginning of the 1920s, Seneca started his great, profitable and long-lasting collaboration with the company Perugina, where he became the supervisor of the advertising office for twelve years, even when it merges with Buitoni in 1925. In 1929 he was awarded the Federico Seneca of the first prize of the International Exhibition of Posters in Munich. The relationship of the graphic designer with Perugina stopped in 1933 and marked his transfer from Perugia to Milan where he opened his own advertising studio. He moved to Casnate con Bernate with his family in 1969, in the province of Como, where he died in 1976.