Monday, 6 January 2025

Charles Loupot - part 3

Charles Loupot is remembered as one of France’s most influential poster artists of the early twentieth century. Charles Henri Honoré Loupot was born in Nice, France in 1892. In 1911, he took painting lessons and experimented with lithography at the Ecole des Beaux-Arts in Lyon. Loupot was chosen as one of the four official poster artists to represent the 1925 International Exhibition of Modern Decorative and Industrial Arts. Loupot is one of the major creators in the history of the European poster. He is known for his posters for the furniture of the Galerie Barbès, the Voisin cars, Peugeot, Twinning tea, Valentine paintings, Ambre Solaire and above all St. Raphaël and the Canton Furs.

For more in-depth information on Charles Loupot see part 1, and for earlier works, see parts 1 & 2 also.

This is part 3 of a 4-part series on the works of Charles Loupot:

1926 Wanneroil
Huile du Bon Chauffeur
(Good Driver Oil)
162 x 1116.75 cm

1926 Peugeot
La Grande Marque Nationale
158.75 x 116.25 cm

1927 55 Bd. Barbès Meubles
Galeries Barbès
197 x 126 cm

1928 Valentine Peinture Émail
(Valentime Enamel Paint)
160 x 119.4 cm

1928 O CAP
Pour les Cheveux (For Hair)
159 x 117 cm

1928 Le Tracteur Austin 
120 x 83 cm
1928 femina
 magazine cover
65.5 x 50 cm

1928 Mirus Poêlle a Bois
(Mirus Wood Stove)
Fonderies de Tréveray (stove makers)
119 x 79 2 cm

1929 Mira, La Lame de Précision
(razor blades)
158 x 117 cm

1929 Malacéïne
(toiletries)
57.3 x 39.5 cm

1929 Café Precia
154.2 x 112.5 cm

1929 Café Precia 
79.4 x 59.8 cm

c1929 Valentine La Belle Peinture
(Valentine the beautiful painting) 
128 x 91 cm

1929 Valentine paint artwork
watercolour, ink and crayon
152.6 x 117.6 cm

1929 Valentine paint
31 x 24 cm

1930 Stop Fire
(fire extinguishers, adaptable especially for automobiles)
120.3 x 79.7 cm

1930 GIC
Glace-Crème, Ch. Gervais
50.2 x 32 cm


1930 Cointreau: Loupot created two posters for Cointreau using the image of the commedia dellarte clown Pierrot; one male and one female, as seen here. Pierrot had been a staple of advertising for more than 30 years and Loupot was brought in to give a much-needed update to the clown. Loupot abstracts and stylises the character into Cubist forms defined by a textural orange peel which refers to the sour orange whose peel flavours this curaçao liqueur. The clowns nose clip is not just an eye-catching device. Loupot borrowed the accessory from photographs of the famed mime artist Najac as Pierrot.

1930 Cointreau
159.5 x 119 cm

1930 Cointreau
157.1 x 115.5 cm

1930 Twining (Tea)
40 x 30 cm

c1930 St. Raphael Quinquina
17 x 12.5 cm

c1930 Point of sale display for Nicolas Wine
58.7 cm high

c1930 Frigor
original artwork for for Cailler Swiss Chocolates Frigor brand
140.4 x 96 cm

1931 Valentine (paint)
31 x 23.2 cm

1931 Monseigneur Nectar
 gouache and ink original artwork
156.2 x 117.6 cm

1931 La Glace Securit Se Brise Sans Eclats Couants
(Safety glass shatters without shards)
120 x 80 cm

1931 L’Oréal Imédia
(details not found) 


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